News and Resources for PCB Design, Fab and Assembly Professionals

22 Feb.,2023

 

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THE LEAD

Although 6G spectrum will not be standardized until 2027 at the earliest, researchers and OEMs like Huawei are already exploring the technical advancements needed to facilitate 6G.

Listed PCB fabricators reported January revenues fell 1.15% month-over-month and 28.1% year-over-year, the Taiwan Printed Circuit Association (TPCA) said.

TECH NEWS

The Biden Administration has decided not to overrule a US International Trade Commission decision that could block imports of Apple Watches for infringing AliveCor patents related to heart monitoring, AliveCor said Tuesday.

The Global Industry Practices Committee has published an executive summary of its cybersecurity surveys conducted by its core team of subject matter experts.

Before most people could realize the extent of what was happening, China became a world leader in making and buying EVs. How exactly did China manage to pull this off?

Kyocera AVX launches range of radial-leaded aluminum capacitors.

The PCEA Orange County chapter will host a lunch 'n learn meeting on Feb. 23 featuring two guest speakers, Oak-Mitsui Technologies' Bob Carter and Quantic Ohmega's John Andresakis, to explore the advances in the technology of embedding resistors and capacitors.

CIRCUITS ASSEMBLY has opened registration for its annual Service Excellence Awards (SEAs) for EMS providers and electronics assembly equipment, material, service, and software suppliers.

Registration is now open for PCB East, the electronics design and manufacturing trade show for the East Coast.

Molex released a new report on miniaturization in product design that highlights the cross-disciplinary engineering design and manufacturing expertise required to integrate an onslaught of increasingly sophisticated features and functionality into constantly shrinking device footprints.

FOCUS ON BUSINESS
What Keeps Your Customers Up at Night?
In times of uncertainty, the fear-based sell can be very effective in the electronics manufacturing services industry. There is no question that the past two years – and the current one – qualify as times with a lot of uncertainty. The difference between the prior two years and this one is that the uncertainty factor was so high in 2021-22, many customers were afraid to rationalize their EMS supply-chain strategy due to component availability concerns. OEMs are shopping now, however. The question becomes: How do you differentiate your company from the rest of the industry? The solution lies in the fear-based sell. In its barest form, the fear-based sell advertises a fear that keeps customers up at night and then discusses how your company keeps that from happening. The differentiating value proposition can be more elaborate, however.
SUSAN MUCHA

 





















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