Wednesday, 29 April 2015

The Re-imagination of Social Influencers Could Lead to a PR Revolution

The value of a social influencer no longer relies on their reach but also on their content, conversation and engagement.  Leah Swartz discusses this further on Millennial Marketing

At FutureCast, we like to break the rules. We shocked everyone last year when we said social media (marketing) was dead, and we’re about to do it again. Are you ready?

7 PR Trends to Watch Out for in 2015

Erika Kauffman, GM and EVP of New York’s 5WPR, highlight the PR top trends for you to keep your eyes on in 2015 on PRNewser.

Staying on top of PR and marketing trends is a full-time job in itself. If you’re gearing up to give your campaign a boost this year, here are the top trends to keep an eye on. Planning now will mean you’re ahead of the game when these predictions make a big splash.

Monday, 27 April 2015

60 Twitter tools for PRs

PR Daily’s Sandy Noto has put together a list of 60 Twitter tools that PR and marketing aces should definitely take a look at.  Follow PR Daily on Twitter: @PRDaily 
You can get a lot out of Twitter as it is: It’s an excellent network to find experts, read interesting articles and jump into conversations. But sometimes PR and marketing pros want to do more.